Stranger Things Retail Store
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A multi-city Stranger Things Store that takes the consumer on a journey through Season 4 of the show. Starting with an entrance experience inspired by the title sequence, you then enter Hawkins. Explore the Byers house, Starcourt Mall, the secret Russian Lab, Hawkins High, and even enter the upside down. The retail store is not only immersive and filled with integrated photo-ops, but product displays are cleverly integrated with the environment. Starting in NY and LA, the retail store toured through out the country!
VTPro Creative Team:
Executive Creative Director: Alex Ilten
Creative Director: Annie Chen
Associate Creative Director: Hailey Mendoza
Executive Creative Producer: Mike Lee
Creative Producer: Melanie Kassis
Senior Designer: Dan Mannino
Designer: Laura Suhok
Graphic Designer: Justine Henderson